

Boost Your Brand with a Private Label Candle
Scent is an incredibly powerful sense since it connects directly to memory and emotion. Use this to your organization’s advantage by designing a custom private label candle to represent your brand. You will be able to associate your company with a pleasant, one-of-a-kind fragrance, stand out to consumers, and set yourself apart from competitors.

A Custom Candle Program Tailored to Your Company’s Needs
If you’re looking to create your own line of fully private label candles, or if you need a new manufacturer for an existing line, the Penn & Beech team is ready to be your dedicated partner.
Whether you represent a multinational organization or a local mom-and-pop shop, our private label candle program can be customized to your exact needs. We’ve worked with diverse markets and industries, supplying candles for retail items, promotional purposes, corporate events, employee gifts, convention swag, and much more.
Wide Selection
We offer more than 100 fragrances for our customers, setting us apart from other candle companies in the industry. But best of all, our scent experts can work with your team and make suggestions for your candle, then seamlessly blend fragrances together to create a custom scent you’ll never forget. You can stop by our shops in Columbus, Ohio or Indianapolis to do this in person, or have scent samples mailed to you!
Efficient Processes
Our processes are streamlined and straightforward, letting you create custom private label candles with ease. When you partner with us, you’ll work with a program manager and discuss your vision and preferences. We’ll supply pricing and options upfront, with no hidden costs, and then we can go at your pace in creating amazing and unique candles for your organization.
Full Stock
Our most popular candle vessels are always in stock, offered in a range of colors, letting your team find just what you need so it can be shipped out in as little as three weeks. If your brand needs something beyond our in-stock options, we can also supply other vessels from vendors we regularly work with. Our vast scent collection and unique vessel selection gives you unlimited opportunities in crafting your private label candles.
Custom Labeling
Both the front and bottom of your candle can be affixed with custom labeling via professional printing and application methods. You can incorporate your logo, special messages, and unique designs, and you can also get fully private labels without Penn & Beech being mentioned. For those who really want to make a mark, we also offer custom painting and printing services from a trusted vendor, should budget and timeline allow.
Scent Development
Custom fragrances are at the heart of everything we do at Penn & Beech, and we encourage our customers to get creative and develop a scent profile unique to and fitting for their business.
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In-Shop Scent Development
If you live near Columbus, Ohio or Indianapolis, feel free to swing by our shop for an in-person scent consultation. You'll work one-on-one with one of our scent experts who will walk you through the process of creating your own custom-scented candles that best capture your desired vibe. We’ll help you create up to 3 custom scent blends and let you take them home for testing. The entire in-shop process takes about 60 to 90 minutes, along with two hours for candle curing time. We also allow up to four guests to attend, and we recommend keeping your group small to ease decision making.
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Remote Scent Development
Not in the Columbus or Indianapolis areas? No worries! Our team is on hand to help you create custom private label candle scents through our remote option. First, you’ll want to speak with our scent experts to land on the exact types of scents you’re looking for, with the more specifics the better. Then, we’ll put together 3 to 5 sample candles and ship them out for test burning. We can also do a second round at no extra cost in case any tweaks are needed, because we want you to love your candles!
Personalize Your Candles with Ease
Getting a custom scent is just one piece of the puzzle. You’ll also want to craft a personalized label that effectively promotes your brand. Our team can help you achieve your vision and deliver a one-of-a-kind scent experience you’ll love paired with a beautiful, eye-catching label.
Front / Side Label
We recommend prominently displaying your company’s or organization’s logo on the front or side of the vessel to have the most impact. You can also craft a special label just for your unique candle, featuring information on the fragrance blend alongside branding.
Most logos look great printed on a clear label placed on a white vessel. Some may look better printed on a colored background. Depending on the vessel you choose, other label types may need to be considered and sourced at an additional cost. For example, amber vessels look nice with white text on a clear label, while black vessels look best with matte finish or textured labels. Please note, these labels are usually sourced from specialty printers and may add cost and timeline to your project.
Our team can work with you to determine the best approaches, reviewing your logo to make style and sizing suggestions based on our experience.
Bottom Label
The standard design of our bottom label features a co-branded approach that can be personalized with your brand name, candle name, scent information, and more. We also welcome fully private label candle designs where the bottom label matches the front label or your branding, or uses another approach.

How We Stand Out for Private Label Candles
Our hand-poured, soy-wax blend candles are made of premium natural oils that are free of metals and contaminants for a well-balanced burn that’s safe for your home, business, or any other location. Combine this with our extensive fragrance and vessel options, our pour-your-own experiences, and our full customization, and you receive an incredible value for your investment – not to mention candles your customers, partners, and employees will love.
Contact Our Team
Ready to get started? Reach out to us today to discuss what you have in mind for scents, labels, and audience and we can help you develop premium candles that make an impact.

